

Soft Violet Bloom
DETAILS
- Premium breathable cotton construction
- Soft violet finish
- Concealed button-down collar
- Vibrant floral contrast trim inside the collar and cuffs
- Contrast button detailing
EDITOR'S NOTE
Soft Violet Bloom offers a refreshing alternative to traditional blue and white shirting. Crafted from premium breathable cotton, the soft violet tone brings subtle colour to your wardrobe while remaining easy to style for both smart and relaxed occasions.
The concealed button-down collar keeps the silhouette clean and structured, while the vibrant floral contrast trim hidden inside the collar and cuffs introduces a confident flash of personality. Contrast buttons further enhance the design, creating visual interest without distracting from the shirt's refined appearance.
Soft Violet Bloom works particularly well with stone chinos and tan suede loafers, allowing the soft violet shade to stand out. For smarter occasions, pair it with navy tailoring and a lightweight blazer for a sophisticated look that balances classic elegance with contemporary character.
COMPOSITION & CARE
100% Premium Cotton.
• Close all buttons and wash inside-out at 30°C.
• Wash colours separately on the first wash to help prevent colour transfer and fading.
• Lay the shirt flat to air dry, away from direct sunlight.
• Iron at a medium temperature while slightly damp.
• Do not bleach or tumble dry.
SHIPPING & RETURNS
Delivery
- Free UK Standard Delivery – 2–3 working days.
- Priority Delivery (£5.99) – 1–2 working days.
- Express Delivery (£10.00) – Order before 3pm for next working day delivery.
- International Delivery (£20.00) – Typically 8–16 working days.
Returns
- Easy 15-day returns and exchanges.
- Items must be unworn and returned with tags attached.
- For assistance, contact info@geericci.com.
REVIEWS
★★★★★ Daniel M.
The violet colour is subtle and very easy to wear. The floral trim gives it just the right amount of personality.
★★★★★ Andrew R.
Excellent fit and quality. Looks fantastic with cream chinos and loafers for summer events.
★★★★☆ Michael T.
Comfortable, stylish and something different from the usual blue shirts. Had several compliments the first time I wore it.
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